Kuala Lumpur, March 4, 2023 – SWS Capital (“SWS”) showcased its designs in Southeast Asia’s largest furniture trade show, MIFF, at WTCKL and MITEC from 1 to 4 March 2023. The 4-day exhibition saw the largest turnout of visitors since the pandemic with thousands of buyers from 116 countries and regions exploring the latest range of high-quality furniture from Asia’s top furniture manufacturers.
With booths located strategically by the entrance, SWS’s representatives were able to engage with visitors from all walks of life throughout the event, presenting the unique crafts and features of our contemporary wooden furniture as well as some of our household plasticware collection.
MIFF is a one-of-a-kind furniture trade show, organized by Informa Markets, the largest trade exhibition organizer in the world. It is held annually in March and has brought in a total of over 10,000 exhibitors and 140,000 international buyers since 1995 to the heart of Kuala Lumpur.
Known as the largest platform for Malaysian furniture exporters, it exhibits a wide array of wooden and upholstery designs for the bedroom, living area, kitchen, bathroom, commercial spaces, hotel lounges, and outdoor living.
SWS’s participation in MIFF 2023 is part of the group’s ongoing commitment to providing high-quality wooden furniture to its international clients.